What an important year. In these turbulent times, we know you and so many others are seeking a new economic model to make sense of the world and complement the many things you’re already doing to create a brighter future.
When we last wrote, we shared that we had “a little more work to do in shaping and refining some of the content and sections” for How on Earth. It turns out there is quite a bit more, and we also needed to take a serious break over the last six weeks, as we were approaching burnout.
What we’ve learned since beginning this project is that self-publishing a book with a goal as ambitious as ours takes an incredible amount of time and effort. Many things go into the process. There’s extensive research, testing of the ideas, discussing, planning, writing, editing, re-writing, initial marketing, crowdfunding and fundraising, managing pre-sales, building relationships with media and supporters, providing updates, running the organization that is responsible for the project, and then a whole lot more researching, writing and editing! As all our team members have full-time occupations, this project has proven a bigger undertaking than we could have imagined. But it has also been some of the most rewarding and inspiring work we’ve ever done.